Report Format: PDF
Published Date: Dec-2018 | 200 Pages | Report ID: VSR00417
Global Celebrity Cosmetics Market Size was valued nearly USD xx.xx billion by 2017 and is estimated to reach up to USD xx.xx billion by 2025. According to latest study conducted by our analysts and industry experts, the global market is expected to grow at a CAGR of 4.7% during the forecast period, i.e. 2017-2025. The celebrity cosmetics are those beauty care products that are produced and marketed by celebrities. A number of popular celebrities like Kylie Jenner, Eva Mendes and Drew Barrymore run their beauty product business where they offer a range of cosmetic products that include skin brightening creams, moisturizers, lip colors, eye shadows, perfumes, deodorants, etc.
Global Market Growth Opportunities (Revenue, Growth) By 2017-2025
This global market study report analysis offers in-depth insights, revenue details, and other vital information regarding the global celebrity cosmetics market, and the various trends, drivers, restraints, opportunities, and threats in the target market till 2025. The report offers insightful and detailed information regarding the various key players operating in the market, their financials, supply chain trends, technological innovations, key developments, apart from future strategies, acquisitions & mergers, and market footprint. The global celebrity cosmetics market report has been segmented on the basis of type, application, and region. It includes the estimation of the market size, in terms of value, with respect to 4 main geographies, namely, North America, Europe, APAC, and RoW.
Market Dynamics
Celebrity cosmetics market is anticipated to grow during the forecast period due to increasing admiration towards the flawless skin and bouncy hair owned by celebrities. The desire to enhance appearance and achieve celebrity-look is encouraging people to buy cosmetics produced by celebrities. The use of natural ingredients by celebrities in their cosmetic products is also anticipated to drive the global celebrity cosmetics market. In Kora Organics, owned by Miranda Kerr, natural ingredients like noni extract, rosehip oil, etc are used to manufacture beauty cosmetics. Rising disposable income of consumers is also anticipated to contribute in escalating the celebrity cosmetics market. However, the higher cost of celebrity cosmetics can be a restraint factor for their growth in developing countries. For e.g – KKW Beauty contour and High Light Kit cost approximately $240 after discount, while L’Oreal Paris Infallible Pro Counter Kits cost between $13-15. Presence of a huge number of cosmetics manufacturers like P&G and Uniliver can also hinder the growth of celebrity cosmetics market during the forecast period.
Segment Analysis
Product Type Insights: On the basis of product type, celebrity cosmetic market can be segmented into skin care cosmetic products, color cosmetics, hair care products and fragrances. Of these, celebrity skin care cosmetics product is anticipated to grow consistently due to presence of celebrity cosmetics brands like Kora Organics (owned by Miranda Kerr) and Honest Beauty (owned by Jessica Alba). Lady Gaga has recently filed an application to trademark the name ‘Haus Beauty’ for a cosmetics line she plans to open in upcoming months.
End-users Insights: On the basis of end users, celebrity cosmetics market is segmented into men and women. It is a well-known fact that female customers have always been more conscious towards their skin care and make-up, hence they are more likely to contribute in the growth of celebrity cosmetics market during the forecast period. The collaboration of celebrity like Rihanna with cosmetics giant MAC to launch her creatively designed lip color RiRi Woo for women is also one of the major reasons for the attraction of women towards celebrity cosmetics. In March 2018, Sunny Leone announced the launch of her beauty brand StarStruck in which she will be including lipstics, mascaras, lip glosses, eyeliners and highlighters for women.
Distribution Channel Insights: Celebrity cosmetics are most widely sold and purchased through e-commerce sites like Alibaba and along with online channels owned by celebrities themselves like Iman cosmetics. The online availability of a huge variety of celebrity skin care, hair care and color cosmetics brands provides consumers a plethora of choice to select and purchase cosmetics according to their requirements. The discount given by e-commerce sites on various celebrity cosmetics and doorstep delivery service provided by them encourages consumers to opt for online purchasing of cosmetics products.
Region Analysis
The global celebrity cosmetics market is divided into regions that are North America - U.S, Canada, Other) (Asia-Pacific -India, Japan, China, Australia, Other) (Europe - UK, Russia, France, Brazil, Other) (Middle East and Africa. Every region analysis details in sense of growth, revenue, volume, challenges, and opportunities with the regional and global key players. North America is expected to hold the major share in the celebrity cosmetics market as most of the well-known and renowned celebrity cosmetics brands like KKW Beauty and Flower Beauty are produced and endorsed by famous Hollywood celebrities residing in the region. Higher spending power of consumers is also one of the major reasons for the growth of celebrity cosmetics market in the region. According to the U.S. Census Bureau, the median household income of Americans has been estimated to increase by 3.2% from the year 2015 to 2016.
Global Celebrity Cosmetics Market Size, Share Analysis By Region 2017
Global Celebrity Cosmetics Market Study Objective
1. To forecast the market size of celebrity cosmetics market, along with describing and defining the market, in terms of volume and revenue.
2. Market analysis and forecast of celebrity cosmetics market on the basis of region, substrate and application or end-use industry.
3. To analyze and elaborate significant factors that will have major impact on the growth of celebrity cosmetics market, such as drivers, restraints, challenges and opportunities.
4. Regional analysis of celebrity cosmetics market, to induce market size of five global major regions, which include, Europe, North America, South America, Middle East & Africa and Asia Pacific.
5. Strategic analysis of micromarkets, in terms of individual prospects, opportunities, growth trends and their involvement in overall market.
6. To provide detailed analysis of competitive and strategic developments in the celebrity cosmetics market like new product launch, partnership & agreement, investment & expansion, and company merger & acquisitions.
7. Analysis of market opportunities for stakeholders, in order to provide a competitive landscape for global market players.
8. To profile major market players, and to analyze their market shares and essential competencies comprehensively.
Bottom-up and top-down are two main approaches that were taken into account to anticipate and validate the market size of celebrity cosmetics market, and to reach the anticipated market size of several dependent submarkets. The research and study involved massive utilization of secondary data sources, several directories, private and government websites, and authentic databases, to collect or gather market-oriented as well as technical information for the study of celebrity cosmetics market commercially.
Key Players
Major players operating in the global celebrity cosmetics market include CIRCA Beauty, Kat Von D Beauty, Flower Beauty, Fenty Beauty, IMAN Cosmetics, Naked, Honest Beauty, Kylie cosmetics, Kora Organics, Nuance, and KKW Beauty. Victoria Beckham is in the process to launch her own line of cosmetics products that will initially include skin-care creams, and a perfume
Global Celebrity Cosmetics Market Study Report Offer You!
The global market study report gives an idea about market size, share, stock, equity, investment and total price analysis. Also, the report provides comprehensively industry insights with all major factors such as market credit, allocation, demand, distribution, market scope, key players, end user & applications, provisions, livestock, commodities and industry economics analysis, future growth & forecast. The global market report includes all depth data like pre-market emphasis, market survey, market investment, industry advice, portfolio, finance, access, trade, market exploration, industry review and market predication & projection to develop effective strategies for optimizing their market position.
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