Global Location Analytics Market Size is estimated to expand rapidly in coming years, at a CAGR of 17.05 % from 2018 to 2025. In 2017, the global market valuation was USD 11 billion, and it is anticipated to be greater than USD xx.xx billion by 2025.  Location analytics is the process or the ability to gain variant insight from the location or geographic component of the specific area for various purposes. Data, especially transactional data generated by businesses, often contains a geographical component that, when laid out in a geographical information system, allows for new dimensions of analysis and insights, in this case through a more visual approach. Location analytics is often an efficient way of interpreting and analyzing the information being used in addition to the geographical information system. Real-time location technique is applied in courier and postal services and can also be used in military purposes to extract the exact location of troops and enemy movements. Geographically, Europe is expected to be the highest growing segment in the global market of location analytics.

Global Market Growth Opportunities (Revenue, Growth) By 2017-2025

This global market study report analysis offers in-depth insights, revenue details, and other vital information regarding the global location analytics market, and the various trends, drivers, restraints, opportunities, and threats in the target market till 2025. The report offers insightful and detailed information regarding the various key players operating in the market, their financials, supply chain trends, technological innovations, key developments, apart from future strategies, acquisitions & mergers, and market footprint. The global location analytics market report has been segmented on the basis of type, application, and region. It includes the estimation of the market size, in terms of value, with respect to 4 main geographies, namely, North America, Europe, APAC, and RoW.

Segment Analysis

By Component Insights: On the basis of component, global location analytics market has been segmented into solutions and services. Among which services segment is expected to be the highest growing segment in the global market of the location analytics market. Location analytics services can also be applied to scientific and disaster prevention efforts. Historical data can be visualized in a map to show which areas are historically affected by flooding and to concentrate anti-flooding efforts to those areas.

By Vertical Insights: On the basis of vertical, global location analytics market has been segmented into retail, media, and entertainment. Among these entire segments, the retail segment is expected to dominate the global location analytics market in the forecast period. These days retailers are modernizing their technologies to entertain customers and enhance customer relationships. It assists retailers to eliminate the traditional ways of consuming material and offers a platform to interact to build a relationship.

Regional Analysis

The global location analytics market is divided into regions that are North America - U.S, Canada, Other; Asia-Pacific -India, Japan, China, Australia, Other; Europe - UK, Russia, France, Brazil, Other; the Middle East and Africa. Every region analysis details in sense of growth, revenue, volume, challenges, and opportunities with the regional and global key players. In terms of region, Europe is anticipated to dominate the global location analytics market over the projected period majorly owing to uses of location-based services to interact with the customers and enhance internal marketing campaigns. Various vendors using location analytics in businesses such as courier and postal services is expected to enhance the market growth in the forecast period. Asia Pacific region is expected to witness high growth in the market in the upcoming time period. Government from Asia Pacific countries like China, India and Japan are using location analytics technology for military purposes, as being able to know the exact location of troops and enemy movements on a map allows for better-informed decisions and presents tactical advantages. North America is expected to witness high growth in upcoming time span due to high technological advancements and government’s insistence for providing highly accurate location services to military and defense is also one of the reason behind market uplifting.

Global Location Analytics Market Size, Share Analysis By Region 2017

Global Location Analytics Market Study Objective

1. To forecast the market size of location analytics market, along with describing and defining the market, in terms of volume and revenue as well as market opportunities for stakeholders, in order to provide a competitive landscape for global market players.

2. Market analysis and forecast of location analytics market on the basis of region, substrate, and application or end-use industry. To profile major market players, and to analyze their market shares and essential competencies comprehensively.

 3. To analyze and elaborate significant factors that will have a major impact on the growth of location analytics market, such as drivers, restraints, challenges, and opportunities.

4. The regional analysis of location analytics market, to induce market size of five global major regions, which include, Europe, North America, South America, Middle East & Africa, and the Asia Pacific.

5. Strategic analysis of micro markets, in terms of individual prospects, opportunities, growth trends and their involvement in the overall market.

6. To provide detailed analysis of competitive and strategic developments in the location analytics market like a new product launch, partnership & agreement, investment & expansion, and company merger & acquisitions

Key Players Landscape

SAS, Esri, Oracle, Pitney Bowes, Microsoft, Galigeo, Cisco, IBM, Purple, GeoMoby, Alteryx, CleverAnalytics, IndoorAtlas, Lepton Software, and Quuppa are some of the key players in the market of location analytics.

Global Location Analytics Market Study Report Offer You!

The global market study report gives an idea about market size, share, stock, equity, investment and total price analysis. Also, the report provides comprehensively industry insights with all major factors such as market credit, allocation, demand, distribution, market scope, key players, end user & applications, provisions, livestock, commodities and industry economics analysis, future growth & forecast. The global market report includes all depth data like pre-market emphasis, market survey, market investment, industry advice, portfolio, finance, access, trade, market exploration, industry review and market predication & projection to develop effective strategies for optimizing their market position.