Report Format: PDF
Published Date: Sep-2018 | 190 Pages | Report ID: VSR00622
The Global Loyalty Management Market Size is estimated to expand rapidly in coming years, at a CAGR of 10.25 % from 2018 to 2025. In 2018, the global market valuation was USD 6.9 billion, and it is anticipated to be greater than USD xx.xx billion by 2025. Loyalty management is an aspect of marketing, based on strategic management, in which a company focuses on growing and retain previous customers through management skills and providing incentives. Loyalty management in short can be summarized as series of activities and performance to aim for better serving customers. According to the research, North America is expected to hold the highest market during the forecast period due to the increasing market of loyalty management solution.
Global Market Growth Opportunities (Revenue, Growth) By 2017-2025
This global market study report analysis offers in-depth insights, revenue details, and other vital information regarding the global loyalty management market, and the various trends, drivers, restraints, opportunities, and threats in the target market till 2025. The report offers insightful and detailed information regarding the various key players operating in the market, their financials, supply chain trends, technological innovations, key developments, apart from future strategies, acquisitions & mergers, and market footprint. The global loyalty management market report has been segmented on the basis of type, application, and region. It includes the estimation of the market size, in terms of value, with respect to 4 main geographies, namely, North America, Europe, APAC, and RoW.
Segment Analysis
By Type Insights: on the basis of type, global loyalty management market has been segmented into customer, retention, customer loyalty and channel loyalty. Amongst which customer loyalty is expected to be the highest growing platform due to highest growth rate in the loyalty management market in the forecast period.
By Organization Size Insights: On the basis of organization size, global loyalty management market has been segmented into large, small and mid-size organizations. Amongst them mid-size organizations are expected to victim high growth in the loyalty management market in forecast period due to increasing awareness and benefits of cloud based loyalty management applications. According to the research, Cloud based loyalty management application provide wide range of applications such as flexibility, and data security provided by cloud.
By End User Industry Insights: On the basis of end user, global loyalty management market has been segmented into BFSI, retail, travel & hospitality, manufacturing, IT & telecom, media & entertainment, healthcare, and others. Among which IT and telecommunication market is expected to witness high growth during the forecast period.
Regional Analysis
The global loyalty management market is divided into regions that are North America - U.S, Canada, Other; Asia-Pacific -India, Japan, China, Australia, Other; Europe - UK, Russia, France, Brazil, Other; Middle East and Africa. Every region analysis details in sense of growth, revenue, volume, challenges, and opportunities with the regional and global key players. North America is expected to witness high growth in upcoming time span due to constant financial market, presence of large number of organizations and rapidly growing applications of big data and machine learning and increase in use of smart phones. Technical advancements and government’s insistence is also one of the reason behind market uplifting. Europe is anticipated to dominate the global loyalty management market over the projected period majorly owing to high consumer awareness, better technological connectivity highly cost-effective business strategies.
Global Loyalty Management Market Size, Share Analysis By Region 2017
In terms of region Asia Pacific region is expected to witness high growth in the market in upcoming time period. Several organizations in the region have adopted loyalty management solution for customer retention and revenue management. Countries in Asia pacific region such as India, China, and Japan are crowded with mid scale organizations which are tending to adopt loyalty management solution. Middle East and Africa held the measurable growth in the global market in 2018 and will expand at the significant CAGR during the forecast years.
Global Loyalty Management Market Study Objective
1. To forecast the market size of global loyalty management market, along with describing and defining the market, in terms of volume and revenue as well as market opportunities for stakeholders, in order to provide a competitive landscape for global market players.
2. Market analysis and forecast of global loyalty management market on the basis of region, substrate and application or end-use industry. To profile major market players, and to analyze their market shares and essential competencies comprehensively.
3. To analyze and elaborate significant factors that will have major impact on the growth of global loyalty management market, such as drivers, restraints, challenges and opportunities.
4. Regional analysis of global loyalty management market, to induce market size of five global major regions, which include, Europe, North America, South America, Middle East & Africa and Asia Pacific.
5. Strategic analysis of micro markets, in terms of individual prospects, opportunities, growth trends and their involvement in overall market.
6. To provide detailed analysis of competitive and strategic developments in the global loyalty management market like new product launch, partnership & agreement, investment & expansion, and company merger & acquisitions.
Key Players Landscape
Bond Brand Loyalty, Tibco Software, Epsilon, ICF International, Inc., and Kobie Marketing, Inc Oracle Corporation, IBM Corporation, SAP SE, Aimia Inc., Comarch are some of the key players in the market of loyalty management.
Global Loyalty Management Market Study Report Offer You!
The global market study report gives an idea about market size, share, stock, equity, investment and total price analysis. Also, the report provides comprehensively industry insights with all major factors such as market credit, allocation, demand, distribution, market scope, key players, end user & applications, provisions, livestock, commodities and industry economics analysis, future growth & forecast. The global market report includes all depth data like pre-market emphasis, market survey, market investment, industry advice, portfolio, finance, access, trade, market exploration, industry review and market predication & projection to develop effective strategies for optimizing their market position.
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