The global statistic shows analysis on the Global Marketing Automation Technology Market Size from 2017 to 2025. According to our experts, the worldwide marketing automation industry revenue was projected to grow USD 11.14 Billion in 2017 and it is projected to continue significant grow at USD xx.xx billion in 2025, registering at a Compound Annual Growth Rate (CAGR) of 9% over the forecast period. Owing to growing awareness regarding business marketing, business branding, easy to reach clients, lead generation management, customer lifecycle marketing, and customer retention, among others that are the major factors will boost the industry in the coming years.  

Global Marketing Automation Technology Market Growth Opportunities (Revenue, Growth) By 2017-2025

The marketing automation technology market is excepted healthy growth in the coming years due to increasing demand for predicative analysis, community marketing, customer insights, make strategic decision bout business future plan and industry scenario and trends It helps the enterprises to understand customers mood, and exact needs that are the factors which will impact on the industry for future growth and demand of this technology. It also provides customer visualization, with consistent, automatic, auditable, and high-quality communication through marketing processes.

Market Dynamic

“Global Marketing Automation Technology Market Size was valued nearly USD 11.14 billion by 2018 and is estimated to reach up to USD xx.xx billion by 2025. According to latest study conducted by our analysts and industry experts, the global market is expected to grow at a CAGR of 9% during the forecast period, i.e. 2017-2025.”

This global market study report analysis offers in-depth insights, revenue details, and other vital information regarding the global marketing automation technology market, and the various trends, drivers, restraints, opportunities, and threats in the target market till 2025. The report offers insightful and detailed information regarding the various key players operating in the market, their financials, supply chain trends, technological innovations, key developments, apart from future strategies, acquisitions & mergers, and market footprint. The global marketing automation technology market report has been segmented on the basis of type, application, and region. It includes the estimation of the market size, in terms of value, with respect to 4 main geographies, namely, North America, Europe, APAC, and RoW.  The worldwide marketing automation technology market analysis basis on application (Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing), Regional Analysis (North America - U.S, Canada, Other) (Asia-Pacific -India, Japan, China, Australia, Other) (Europe – UK, Russia, France, Brazil, Other) (Middle East and Africa) - Global Industry Insights, Trends during the forecast analysis period.

Segment Analysis

Marketing automation technology has wide used in various segments, such as Banking, Financial Services, and Insurance (BFSI), retail, healthcare, telecom & IT, and discrete manufacturing, among others. 2017 the telecom and information technology segment was valued significant growth and is projected to calculate one third of the global industry during the forecast years followed by Banking, Financial Services, and Insurance (BFSI), retail, healthcare segments. The manufacturing segment will estimated to show measurable growth rate over the next six years due to this industry understanding need of technology and how to use it for customer engagement. In this market study report, Marketing Automation technology market is divided by application like campaign management, e-mail marketing, mobile application, inbound marketing, lead nurturing and lead scoring, reporting and analytics, social media marketing, and other applications. Marketing Automation technology defines data, schedules and tracks the marketing campaign with an automated workflow process. The automation tool helps to reduce time and cost during the marketing campaign.  

The marketing automation technology is segmented into types such as Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, and Social Media Marketing. The email marketing segment was held the largest share in global industry and it will show significant growth over the forecast timespan, in terms of revenue due to rapid demand for the email marketing tools because of extremely effective for marketing as it has proven to trigger users’ actions.  

Regional Analysis

The global marketing automation technology market is divided into regions that are North America - U.S, Canada, Other) (Asia-Pacific -India, Japan, China, Australia, Other) (Europe – UK, Russia, France, Brazil, Other) (Middle East and Africa. Every region analysis details in sense of growth, revenue, volume, challenges, and opportunities with the regional and global key players. In 2017 the North America marketing automation technology market was valued healthy growth and is projected to collect almost 50% market share over the forecast timeline owing to increasing demand from various sectors as well as presence of a large number of leading and international industry key players particular in the U.S. The technological advancement is the major factor which will boost the market over the forecast period.   

Global Marketing Automation Technology Market Size, Share Analysis By Region 2017

Asia Pacific is projected to rise the fastest developing region in terms of use this technology and run the marketing automation tools. Due to increasing demand from various emerge sectors and developing economies including India, China, Thailand, Japan, Australia, South Korea, and Indonesia etc. India and China will play significant role in the industry growth in the coming years in terms of technology use, high population rate and generating revenue. Additionally, companies in this region are struggling to increase their customer retention and loyalty levels. Same time companies in this region are more accurate, offer more effective analysis and running campaign in low cost rate these factor will drive the market in next five years.    

Key Players

The major kay players in the marketing automation technology market which will contribute healthy growth in regional and global market over the forecast period that key players are Act-On Software, Inc., Adobe Systems Inc., OracleEloqua, Cognizant Technology Solutions Corp., SAS, HubSpot, Inc., IBM Corporation, Infusionsoft, Marketo, Inc., Oracle Corporation, Salesforce.com, Inc., and Teradata Corporation, among others. 

Global Marketing Automation Technology Market Study Report Offer You!

The global market study report gives an idea about market size, share, stock, equity, investment and total price analysis. Also, the report provides comprehensively industry insights with all major factors such as market credit, allocation, demand, distribution, market scope, key players, end user & applications, provisions, livestock, commodities and industry economics analysis, future growth & forecast. The global market report includes all depth data like pre-market emphasis, market survey, market investment, industry advice, portfolio, finance, access, trade, market exploration, industry review and market predication & projection to develop effective strategies for optimizing their market position.